If you have a blog or website, choosing stock photos can be a challenge. After all, you want to give the best impression around! There are so many options out there, and it can be hard to know where to begin. Today, we’ll guide you through what – and how – to pick the best stock photos for your online business.
Know What You’re Looking For
When choosing stock photos for your website, it is important to know what you are looking for. There are a few things to keep in mind when selecting stock photos:
- The type of photo you are looking for. A good place to start is with the categories that Kaboompics offers. These categories have a wide range of options that will fit nearly any need you may have.
- The mood or tone of the photo you are looking for. Some photos might be more suited for a light-hearted website while others may be more serious or product related.
- Size and resolution of the photo you want to use. Photos can be as large as 5mb or smaller than 100kb in size and still look great on most websites. Always check the dimensions before downloading a photo to make sure it will fit on your desired platform.
Look at Different Types of Stock Photos
There are many types of stock photos to choose from when starting out as a photographer. One option is to search for images that represent your topic or theme. For example, if you want to photograph flowers, you might look for images of flowers in different environments, such as outdoors and in a garden.
Another option is to search for images that represent a certain demographic. For example, if you plan on photographing children, you could look for images of children in various settings such as at an amusement park or at the beach.
Once you have selected some photos that represent your topic or theme, it’s important to decide how you will use them in your photo project. For example, if you’re photographing flowers, it might be helpful to include one or two shots of the flower itself with others showing the flower’s environment (such as water droplets on leaves). On the other hand, if you’re photographing children and want them to appear natural and unforced in your photo project, it might be best not to include any background elements (other than their physical environment).
Check the Real Price Tag
When choosing stock photos for your website or marketing materials, it’s important to consider the real price tag. Sometimes, images that seem like a bargain can actually be costing you more in the long run. For example, if you’re using an image, make sure to check the license agreement before using it. Many images are available for use for free, but there are also premium options that may be worth considering if you plan on using them frequently.
Be Careful With Copyright Issues
When choosing stock photos for your website or social media, it is important to be aware of copyright issues. Copyright law protects original works of authorship, such as pictures, videos, and pieces of music. When using a copyrighted photo without permission from the owner, you may be breaking the law. Make sure to get permission from any sources you use before starting your project.
Do Your Thoughtful Research
When you’re looking for stock photos to use in your marketing materials, it’s important to do your research. Make sure to search for photos that match the tone and message of your product or service. For example, if you’re selling a product that helps people stay healthy, you might want to use photos of people exercising or enjoying a healthy meal. If you’re selling a product that helps businesses grow online, you might want to use images of successful entrepreneurs or happy customers.
Once you’ve narrowed down your selection, be sure to read the licensing agreement before using any photos. Some photo providers require that you credit them and include a link back to their website in all marketing materials using their images. Others allow for limited use without attribution or linking back, but may charge higher fees for further uses.
Regardless of the license agreement, always be respectful of copyright laws and make sure to get permission from anyone who has copyrighted material used in your marketing materials. Having proper permissions can help protect both yourself and the rights holders involved, which is always worth consideration when making decisions about which stock photos to use.
Ask Around on Forums and Social Networks
When starting your own business, it is important to get the right images to represent your company and products. There are many sources of stock photos, but one of the best places to start is by asking around on forums and social networks. This will give you access to a large pool of photos that can be used in your marketing materials.
Choose a Photo That Suits Your Theme and Content
There are a number of different ways to find stock photos that will suit your needs. You can search online, browse photo libraries, or use an image search engine like Google Images. You can even use stock photos on your social media profiles, you just need to make sure they fit the general feel of your brand and go well with the content you are sharing. If you are not sure how to compose these two, you can discuss this with popular social media marketing agencies and make sure you are on the right track.
Some things to keep in mind when selecting photos:
- Choose photos that reflect the tone and feel of your site. For example, if you have a blog about fashion, choose fashion-related images. If you have a blog about gardening, choose garden images.
- Consider what content your photo will be used to support. For example, if you’re writing a post about travel destinations, use images related to travel (e.g., landscapes from different parts of the world). If you’re writing about cooking recipes, use food images.
- Be sure to read the license agreement associated with each image before using it. Some stock photo providers restrict usage in specific ways (e.g., only for editorial or noncommercial use).
Check the Popularity of Each Stock Photo
When choosing stock photos for your website or blog, it’s important to consider their popularity. Stock photo websites have millions of images available for use, so it can be difficult to decide which ones to use.
To help you make an informed choice, you can use some basic search criteria. First, look at the photo’s popularit. This website tracks the most popular images across all categories, so you can be sure that the photo you’re considering is likely to be popular too. Next, check out search results. Finally, take a look at the photo’s popularity on Google Images. This tool lets you see how often the image has been searched for on Google over the last year or two. By using these different methods of research, you’ll be able to choose photos that are likely to be popular with your audience as well.
Following these tips will help you choose stock photos that are perfect for your blog or website.