How to make your life easier using those marketing tools

13 marketing tools

Marketers have to work hard to keep up with all the changes in social media these days, as they are growing pretty fast. If you want to be the best, you need to do your best. And as fast as you can, of course. Then, someone created social media tools and the universe made sense again 😉

Nowadays, there are plenty of social media tools or tools for content publishing, and it’s pretty hard to decide which one is the best and most valuable for professionals thinking of starting a blog, working on website hosting, or any hospitality marketing agency. Do you know which tool to choose and why? Which one works best for remote working? We can help you to figure it out. Check the list down below and create your very own toolbox.


If you like Canva, you’ll love it. It lets you create social media graphics, sale posters for your website or even prepare a loyalty card. You can do it all using only one tool. InstaSize also has its library with premium pics and videos, so that you can inspire yourself with amazing designs.


It is truly one of the best social media management tools ever. You can schedule and organize all your social media content for your clients. You are also able to assign tasks to designers, copywriters, and translators and track their work in the dashboard. Finally, your clients can approve and give you feedback right inside the tool (or using the app for approval). It’s a game-changer.


ReConvert is a thank you page builder for Shopify. It empowers you to not only create beautiful, branded thank you pages but also:

  • Add Amazon-style post-purchase upsells & cross-sells to boost AOV on autopilot.
  • Collect customer data (birthday’s, preferences, etc) for sharper marketing
  • Run post-purchase surveys to gain insight into customer experience
  • Display trigger-based post-purchase videos to boost your retention & more

ReConvert is trusted by over 30,000+ Shopify merchants. And the best part? The average ROI is between 1,000%-8,000% – Now, that’s not something you see every day.


Rocketium’s powerful platform provides digital creative production solutions to businesses looking to scale their marketing.  Core modules revolve around easy creation of banners and videos at scale, easy accessibility to brand-compliant designs and visual assets, and easy management of reviews and team collaboration by managing all your visual design campaigns in one centralized place.  Features include converting spreadsheets into images/videos to create ad variants in bulk and the ability to import pre-built PSD designs to create templates.


A fantastic tool to create animations such as infographics, training videos or Facebook Ads. In minutes. Everything can be done during your coffee break, so do not panic. Nobody likes wasting their time. Take a look at Biteable’s library full of pics and videos. If you want to use your own stuff, it’s ok, you can upload whatever you want. Don’t forget to brand your video at the and of this process!


DMpro is a great Instagram messaging platform that enables you to manage your Instagram DMs from a PC, send automated replies, and mass DM your Instagram followers. Using this messaging platform, you can reach thousands of users in a few minutes and reveal coupon codes, promos, etc.


Appointy offers scheduling solutions for small business to help them grow & manage their business. With Appointy you can accept online appointments & bookings, send automated email/sms reminders, integrate it with your social media & google business and also accept online payments.


Sharing links has great potential, so do not miss it. Add retargeting pixels to grow your audience. Get your users back using retargeting tool – it’s never been easier. It works for many ad sites such as Facebook, Google Ads, Twitter etc.

Time Doctor

Time Doctor is a time tracking and productivity app that can save your valuable time. Especially when you outsource marketing tasks or have a remote team. You can see if they are putting in the hours that they claim. Time Doctor is helpful when you work solo as a marketer. You can bill clients based on the number of hours you invest in each of their tasks. 


ReferralCandy is the go-to referral marketing tool for ecommerce. It allows businesses to boost their sales by using word-of-mouth and getting customers to refer to their friends and family. ReferralCandy lets your business benefit from a referral program that runs by itself. So sit back, relax and watch your sales grow.

QuickBooks Alternatives

QuickBook alternative is the most popular small business accounting software that takes care of your business, financial needs for small and mid-sized businesses. You can find out which accounting software that best suits your business: Freshbooks, Sage 50cloud, YMAB, NetSuite and many more.


What makes life easier than automation? Omnisend is a marketing automation platform that will automate sending critical lifecycle messages so you don’t have to. Build workflows with email, SMS, and push notifications to welcome your customers, or bring them back to your site. You can even sync it with Facebook and Google for easy retargeting ads.


There’s no compelling reason to download a costly application, install an extension or video speed software, in case you’re looking through the web for an approach to handily accelerate or slow down your video clip. Clipchamp Video Speed Controller will easily assist you with changing your video speed to Slow, Normal or Fast.


This is another reason that you don’t have to hire a professional graphic designer for making mockups. You can do it on your own with this tool. Whether you need to create something for social media, or apparel, or packaging mockup – it’s all in one place. Take a look at its vast mockup library full of pics and isolated objects. To make it even better – this library gets updated every week.


Visually appealing content hits the jackpot. It catches people’s attention in a blink of an eye. And this is the most straightforward way to increase the level of conversions as well. Hence, if you want to enrich your content with high-quality infographics, you should delegate this work to a free infographic maker tool from Visme. An easy-in-use solution for professionals and non-designers. 

All The Free Stock

If you’re looking for free photos, videos, fonts, icons, sound effects, website templates, it’s all in here. You will find thousands of photos listed under Creative Commons Zero license, so that you can use them in your commercial projects.


You can love or hate all the webinar stuff, but believe me, this is one of the best tools for that. This webinar software gives you amazing features for mastering your webinars, from top to bottom. LiveWebinar comes across with extra options to make your online meetings engaging, and virtual events interactive!


It is a really multi-functional and helpful tool. Mediatoolkit gives you instant access to all public mentions on the Internet, allows you to track and engage online conversations relevant to your business, and gives you analyses of reach, sentiment, and influence. Do you need something else when it comes to Internet monitoring? I guess you don’t.


The truth is that sometimes everyone needs to optimise some pictures. It doesn’t matter if you’re a designer, developer or a teacher making a presentation for your students. This tool will help you improve your website’s load times using ultra-fast optimiser and compressor.


Kommunicate is an all-in-one platform to automate customer support using chatbots and live chat. You can build AI chatbots and you can easily integrate into social media without code using Kommunicate’s chatbot builder, Kompose. The software helps you empower your sales, marketing, and customer support teams.


This tool is a definition of making your sales fast, easy and fun. It gives you access to a high-quality page creator. You can also choose one of the proposal templates. Automatize your business – it’s worth it.


This is a great productivity tool that lets you focus fully on the task at hand. PomoDone is a time tracker that syncs with your favorite project management software and lets you measure how much time you spend on your everyday tasks. You can create logs and watch how you use your time every day. The best feature is the Pomodoro timer, which uses 25-minute blocks of focused work, followed by a 5-minute break. Whether you’re working on a new ad campaign, writing a blog post or designing a new batch of social media graphics, this tool will help you get in the zone with ease.


Stay on top of things with this simple and powerful time tracking app. TimeCamp is ideal for professionals in any industry and can be easily incorporated into your workflow. You can take control back over your tasks and thoroughly plan your entire working day.


HeySpace is a great collaboration software that combines a communicator with a task management suite, so it’s way easier to deliver project on time and make the most of efficient cooperation and employee engagement.


Increase traffic and drive sales to your Shopify store by running high-performing ads on Facebook, Google, and Instagram. sixads helps you create those ads in just 2 minutes and optimizes them to reach people who want to buy what you sell. All you have to do is approve the ad text and visuals, set the targeting and budget – sixads does the rest for you. It’s perfect for entrepreneurs with little or no digital advertising experience or people who are tired of managing their ads on three different platforms. sixads is a one-stop shop for creating all your ads!


With PlayPlay, you can create outstanding videos to promote your content online.
You can upload your audio, add an audio wave, an image and subtitles, and personalize with your branding. Then, you can download it and share!


The Facebook groups trends are getting stronger and stronger, so why not to take a look and analyse them a little bit? Here you have a tool with all the analytics and management features! You can also compare your groups for insights and best practices.

I guess this list could be much longer, but it is the essence that every marketer should know about. I really couldn’t manage without these tools now. Wasting time and money is not my thing. If you are looking for different tools, see here the best marketing tools for SMB. And if you’re running a business and lacking in productivity, then these tools will help you in improving your and your team’s productivity.

You should always remember that there’s no one right solution that works for every brand in this world.

You need to experiment and find the right CMS tools for you. It’s only up to you if you want to boost your social media presence and makes money out of it.

Owner of Brainy Bees -, a small, but sweet like honey, marketing agency based in Poland. She managed marketing activities (with a focus on social media and content marketing) for brands in 15+ countries. Insights are everywhere.